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AdPage vs. TAGGRS

Why agencies & brands choose AdPage over TAGGRS.

An honest comparison that helps you choose the right solution.

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0+ active partners
0+ Webshop implementations
Comparison

Why choose AdPage?

TAGGRS
AdPage
Server-Side Tagging
Own infrastructure
AdBlocker bypass
Order data via backend webhooks
Proactive monitoring
AI-Powered Data Assistant
Uitgebreid Data Dashboard vanuit alle databronnen
Attribution within the platform
POAS Profit on Ad Spend
A major partner event every year
Dutch & English support
In-house implementation team
Blended ROAS
Customer Journey analyse
MCP verbinding met Claude, ChatGPT of Manus
GTM templates
15+
200+
Server-Side Tagging
Own infrastructure
AdBlocker bypass
Order data via backend webhooks
Proactive monitoring
AI-Powered Data Assistant
Uitgebreid Data Dashboard vanuit alle databronnen
Attribution within the platform
POAS Profit on Ad Spend
A major partner event every year
Dutch & English support
In-house implementation team
Blended ROAS
Customer Journey analyse
MCP verbinding met Claude, ChatGPT of Manus
GTM templates
15+
200+
Start for free with AdPage
Meer weten

AdPage vs TAGGRS: de verschillen uitgelegd

Kort antwoord: TAGGRS en AdPage bieden allebei server-side tagging op eigen infrastructuur, inclusief adblocker-omzeiling en Nederlandse ondersteuning. Het verschil zit in de laag daarboven: AdPage voegt orderdata via backend-webhooks, proactieve monitoring, een AI Data Assistent, een uitgebreid data-dashboard, in-platform attributie en POAS toe — allemaal onderdeel van één beheerd platform. TAGGRS richt zich primair op server-side hosting met 15+ GTM-templates; AdPage biedt er 200+ en een volledig datateam eromheen.

Wat is TAGGRS?

TAGGRS is een hostingplatform voor server-side Google Tag Manager op eigen (Europese) infrastructuur, met kant-en-klare GTM-templates voor onder andere GA4, Meta, Google Ads en TikTok. Het is met name gericht op het hosten en verwerken van tags — de configuratie, tagbeheer en interpretatie van de data blijven grotendeels bij de gebruiker of het bureau zelf.

Wat is AdPage?

AdPage is een Nederlands platform voor server-side tagging dat verder gaat dan hosting alleen. Naast een eigen infrastructuur en 200+ GTM-templates levert AdPage orderdata rechtstreeks via backend-webhooks, proactieve monitoring met directe meldingen bij afwijkingen, een AI Data Assistent voor inzichten in gewone taal, een compleet Data Studio-dashboard met Blended ROAS, attributie en POAS, en een in-house implementatieteam dat meedenkt. AdPage heeft 100+ actieve partners en 1.500+ webshopimplementaties.

Wanneer kies je TAGGRS?

TAGGRS is een logische keuze als je alleen op zoek bent naar server-side hosting van je GTM-container en zelf (of via je bureau) de tagconfiguratie, data-analyse en monitoring wilt inrichten.

Wanneer kies je AdPage?

AdPage is de keuze als je naast server-side tagging ook orderdata, monitoring, attributie en AI-gedreven inzichten wilt zonder dat zelf te hoeven bouwen — met een Nederlands implementatieteam dat het geheel voor je verzorgt en onderhoudt.

Frequently Asked Questions

Bieden TAGGRS en AdPage allebei server-side tagging op eigen infrastructuur?

Ja. Beide platformen hosten server-side tagging op eigen infrastructuur en omzeilen adblockers. Het verschil zit in de functionaliteit daarboven, zoals monitoring, attributie en data-analyse.

Wat biedt AdPage dat TAGGRS niet biedt?

AdPage voegt onder meer orderdata via backend-webhooks, proactieve monitoring, een AI Data Assistent, een uitgebreid data-dashboard, in-platform attributie, POAS, Blended ROAS en customer journey-analyse toe — als onderdeel van één beheerd platform met in-house implementatieteam.

Hoeveel GTM-templates hebben TAGGRS en AdPage?

TAGGRS biedt 15+ kant-en-klare GTM-templates. AdPage biedt er 200+, wat een bredere dekking van platforms en use-cases mogelijk maakt.

Is AdPage ook geschikt voor bureaus?

Ja, AdPage werkt samen met 100+ actieve partners en heeft 1.500+ webshopimplementaties gerealiseerd, met een partnerprogramma en jaarlijks partnerevent specifiek voor bureaus.

Benieuwd hoe AdPage zich verhoudt tot andere tools? Bekijk ook de vergelijkingen met Stape, BillyGrace and ProfitMetrics, of lees meer over server-side tagging bij AdPage en de Data Studio.

AdPage does more than just server-side tagging.

Collection Server-side tagging

Complete server-side tagging with its own datalayer, webhooks and useful apps and plugins for Shopify, WooCommerce, Magento and more.

More on server-side tagging
DASHBOARDS Data Studio

Eén interactief dashboard dat je data uit GA4, Meta, Google Ads en TikTok samenbrengt. Start met kant-en-klare dashboards voor Blended ROAS, attributie, product performance en POAS — of bouw je eigen dashboard.

Meer over de Data Studio
MONITORING Proactive monitoring

Continuous monitoring of your complete tracking setup. You'll receive immediate notifications via email for any deviations or errors. Before it impacts your campaign results.

More about proactive monitoring
ANALYSES AI Data Assistant

Ask your data a question in plain English and get an immediate answer. From attribution and POAS to AOV analysis and channel performance.

More about our AI Data Assistant
WITHOUT SST Client-side tracking
~60% Conversions measured
7 days Cookie lifetime
Blocked Ad-blockers
WITH ADPAGE SST Server-side tracking
~95% Conversions measured
400 days Cookie lifetime
First-party Not blocked
{ } Rich dataLayer events
View item Add to basket start_checkout add_payment_info buy
Data Studio
GA4 Meta Google Ads TikTok
4.2x Blended ROAS
€128K Omzet (30d)
€31K Advertentiekosten
Blended ROAS Attribution Product Performance POAS + Dashboard aanmaken
Blended ROAS per maand
jan
feb
mrt
apr
mei
4.2x
jun
Omzet per kanaal
Google Ads · 42% Meta · 31% TikTok · 16% Overig · 11%
Monitoring Dashboard
10 Healthy 2 Warning
100%
Webshop 1All checks are OK
100%
Webshop 2All checks are OK
72%
Webshop 3⚠ Meta Pixel issue
100%
Webshop 4All checks are OK
E-mail alerts
Slack integration
Weekly reports
Consent monitoring
🤖
AdPage Data Assistant
Online
Which channel has the best ROAS this month?

Google Shopping achieved the best ROAS this month with

↑ 4.8x

Followed by:
• Meta Ads: 3.2x ROAS
• TikTok: 2.1x ROAS

💡 Tip: Google Shopping contributes 42% of your revenue with only 28% of your budget. Consider shifting budget.

Ask a question about your data...
Raynor Lam
Raynor Lam
Owner | AdSlam
"All my clients are happy with the implementation. I will always recommend AdPage because I know you'll persevere until everything works optimally."
Pim Douw
Pim Douw
Founder | Dutchies
"During the demo, we quickly noticed that AdPage truly understood what we needed. The contact is pleasant and personal."
Levi van Wijngaarden
Levi van Wijngaarden
COO | Prodos
"Since we implemented AdPage for some of our clients, the measurements for the different advertising channels have been much better."
Michel Gort
Michel Gort
Team Lead Web Analytics | Pienter
"AdPage had a good story, a clear understanding of the business. Nice people to work with. We felt an immediate connection."
Luc Holterman
Luc Holterman
Owner | Heya Digital
"We were so impressed with the performance and user-friendliness of AdPage that we didn't want to go back to the old system."
Michiel Knuiman
Michiel Knuiman
Online Marketeer | Proforto
"It primarily adds that we can work more efficiently. AdPage has the focus to react quickly and push forward."
Melvin Zwiep
Melvin Zwiep
Technical Consultant | Rockwise
"The collaboration with AdPage is very valuable to us. It's great that we are taken care of on many fronts. There is clearly expertise in-house."
Raynor Lam
Raynor Lam
Owner | AdSlam
"All my clients are happy with the implementation. I will always recommend AdPage because I know you'll persevere until everything works optimally."
Pim Douw
Pim Douw
Founder | Dutchies
"During the demo, we quickly noticed that AdPage truly understood what we needed. The contact is pleasant and personal."
Levi van Wijngaarden
Levi van Wijngaarden
COO | Prodos
"Since we implemented AdPage for some of our clients, the measurements for the different advertising channels have been much better."
Michel Gort
Michel Gort
Team Lead Web Analytics | Pienter
"AdPage had a good story, a clear understanding of the business. Nice people to work with. We felt an immediate connection."
Luc Holterman
Luc Holterman
Owner | Heya Digital
"We were so impressed with the performance and user-friendliness of AdPage that we didn't want to go back to the old system."
Michiel Knuiman
Michiel Knuiman
Online Marketeer | Proforto
"It primarily adds that we can work more efficiently. AdPage has the focus to react quickly and push forward."
Melvin Zwiep
Melvin Zwiep
Technical Consultant | Rockwise
"The collaboration with AdPage is very valuable to us. It's great that we are taken care of on many fronts. There is clearly expertise in-house."

Curious how we can grow together?

Let's get in touch!

We'll review your situation and look at where the opportunities lie.

  • We'll look at your current tracking setup together.
  • Honest advice for tracking optimisation
  • Suitable for agencies and brands with their own webshop
No obligation
Bram en Jochem van AdPage