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A fundamental change to your Tracking Setup for Wordpress
Use the most optimal tracking setup in combination with Serverside Tagging from AdPage.
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Track your WooCommerce purchases in conjunction with AdPage Tagging
Increase your marketing agency's client results with the powerful plugin.
Easy installation
ofsGTM, DataLayer and Webhooks】.
We've already set up as many technical ratseflats as possible for you. Normally, installing Serverside Tagging is a hefty task. In just a few steps, you'll be able to set it up correctly through our powerful WordPress plugin.
Measuring 100% AVG proof via Webhooks
Because AdPage's WooCommerce plugin forwards all purchase data and form data via Webhooks, it is possible to measure all conversions. AVG proof.
All important cookie information included via Wordpress Plugin
Many DataLayers are not set up properly or do not contain the important cookie information that is needed. You may be able to get this information from LocalStorage or through other means, but in practice you see that this does not work so stably anyway.
Keep your cookies without technical knowledge
The Apple ITP update deletes Serverside Cookies if they do not point to the same IP address than on the website after 7 days. Through Cookie Restore you can reset the cookie. This extends your cookie time from 7 days to 2 years or more.
Keep tracking working - Informed if your tracking breaks
Because our systems check every hour whether data is still being transmitted, we can notify you if the tracking stops working. This is because it may happen that your WordPress website is being modified by a developer.
Plugins that are currently compatible with WordPress
WooCommerce
We automatically generate a DataLayer for WooCommerce for the events; view_item, view_item_list, add_to_cart, view_cart, add_shipping_info, add_payment_info and purchase.
The purchase event is sent through Webhooks so you can measure 99% of your conversions. We also ensure that the cookie information like client id, fbp, fbc, ttclid, gclid, wbraid, gbraid, etc are forwarded. These are cookies generated by Google Analytics 4, Google Ads, Meta Ads, and TikTok Ads.
Gravity Form
For websites that do a lot of Lead Generation, it is useful to be able to measure forms properly. Gravity Forms is used by more than 5 million websites. Once a form is filled out, the plugin sends a generate_lead event via a webhook to the AdPage server container. This event contains all the parameters you need to properly set up your GA4, Google Ads, Meta, TikTok and other channels.
Contact form 7
For websites that do a lot of Lead Generation, it is useful to be able to measure forms properly. Contact form 7 is used by more than 10 million websites. Once a form is filled out, the plugin sends a generate_lead event via a webhook to the AdPage server container. This event contains all the parameters you need to properly set up your GA4, Google Ads, Meta, TikTok and other channels.
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