Measure 100% of your conversions via server-side tagging

Measuring 100% of your conversions is only possible if your CMS supports it. Book a live demo to explore this or request a no-obligation tracking report.

Request a tracking report
Or schedule a demo
Without third party cookies
AVG-proof
Supported by Tracking experts

Don't miss out on conversions

Conversions missed without AdPage Tagging
Conversions recovered by AdPage Tagging

The server-side tagging success cases

97%

Measuring in Meta Ads

4x

measuring so much in GA4

100%

measuring in GA4

Have no idea where your conversions are coming from? 

Why server-side tagging?

Increase your ROAS on ad platforms such as Google Ads and Facebook.
Get more insight into your visitor journey through better attribution and cookie recovery.
Measures 100%* by webhook links and cookie recovery.
Schedule an appointment

Get a grip on your data with server-side tagging

Higher ROAS through better steering algorithm

Google, Meta and other ad platforms drive conversion data. Send as much data as possible so the algorithm can perform as well as possible.

More insight into your visitor journey through cookie recovery

Because cookie data is not lost or even recovered, you gain more insight into your visitor journey.

Third party to first party cookies

Third party cookies are increasingly being blocked due to privacy issues, including by Apple and Google. Using first party cookies is the way to store data in a fully AVG-proof manner.

AVG-proof

By anonymizing Personally identifiable information (PII), you comply with AVG legislation and benefit from private data protection and ensure customer trust.

Ad Blockers bypassed

By loading a first-party script, the data is not hindered by AdBlockers, allowing you to measure an average of 5 - 20% more visitors.

Site performance improved

By efficiently loading the server-side tagging script, the speed of your website is increased which improves performance.

OPTIMAL FOR DATA-DRIVEN DECISION MAKING

Allow algorithms to function optimally

Make the most optimal decisions with the most complete database possible
Gain more influence and a competitive advantage in the online marketing world where blocking measurements has become the #1 frustration
Gain insight into the customer journey and optimize it based on your customer's touch points
Book live demo
TESTIMONIALS

What do marketers think about AdPage Tagging?

"Server-Side Tagging from AdPage is a technique that allows more measurement in a privacy-friendly way. AdPage's story is clear and they are knowledgeable. Fine people to work with, the feeling was right away."
Michel Gort
Bright
"AdPage offers a total solution. They unburden me and help my customers. AdPage is a reliable partner for me."
Jordy Buijs
Social Marketing Experts


"Thanks to AdPage's server-side tagging, our clients' ad campaigns on Google are now stable and accurate. We used to struggle with tracking issues, but they are now a thing of the past. We highly recommend AdPage to all companies advertising on Google. They offer the best service of all parties."
Auke de Geus
The Ecom Agency
"AdPage's solution is easy to integrate for our customers. The clear and especially Dutch Support is a very big advantage in this!"
Daan van den Nosterum
Klubb
"It is very nice to fall back on AdPage's technical knowledge. It saves me a lot of time AND headaches. Many of my clients don't realize how difficult making campaigns measurable is these days. It is therefore nice that there is an opportunity to improve this."
Tara van der Ven
Tara van der Ven
"The cooperation with Adpage was very pleasant. Their commitment and technical expertise led to the successful realization of Server Side Tracking for our Shopify Webshop and Paid channels. The team's personal approach and in-depth knowledge have enriched our collaboration, creating not only a professional relationship but also a valuable bond. AdPage has proven to be a reliable partner that not only understands our technological needs, but also actively contributes to the success of our online growth allowing us to help even more people grow hair worldwide."
Laurens Derks
Neofollics
"AdPage had a good story. There is clearly technical knowledge in-house. It's nice that they offer the possibility of customization. At a number of our clients, we were dealing with complex DataLayers. AdPage went to work to develop a custom solution for this. That's a big plus for us!"
Gitte Hoeijmakers
Online ID
TAGGING EXPERTS

Setting tagging together correctly

Together with AdPage Tagging specialists, we make sure that everything is right for you and your customers all at once. That way there is a perfect basis for measuring and optimizing ads, campaigns and landing pages.

Book live demo

FREE STRATEGY SESSION

Find out what server-side tagging can do for you

Book live demo
Or start immediately